“Did you like my generic message Mr. LinkedIn user?” Silence. “I’ll take that as a yes.” There’s a general misconception that simply posting on social media sites will lead to riches. That’s one obvious misstep, but what are some others? What Mistakes Do Businesses Make When Using Social Media Marketing? Social media mistakes are a …
In business and in life, change is good. Those who embrace it typically come out in a better place. That can be in personal or professional development. But ask these same folks if changes in the economy are positive and watch their reaction. You may get some blank stares. With an upcoming financial slump, many …
Recession Stinks for America but Not for Freelancers Read More »
“We’re happy to welcome you to the family, on one condition,” stated the hiring manager. “Of course, what is it?” inquired RN Suzy. “Well, just this little item of giving up your bodily autonomy. So, I’m assuming you’re good with me administering it now?” “Not at all!” exclaimed Suzy. “Even if we offer you free …
“Do you have a HIPAA medical release?” “Yes.” “Okay, let’s see the content you’re hoping to send out.” Armed with red markers, the lawyers began butchering what was previously an attention-getting social media post. All the content producer could do was sigh and wait for the edited version. The medical field is infamous for being …
The term “freelancer” comes from the Medieval period when mercenary knights sold their lances to the highest bidder. Isn’t history interesting? But our topic today doesn’t have anything to do with the past. With remote work becoming the norm, healthcare is tapping into this resource. In 2023, expect the gig economy to add to its …
Write it and they will come. In our attention-deficit driven society, medical freelancers may write off (no pun intended) a content strategy. But creating Tik Tok videos, which I don’t recommend, isn’t the best way to enjoy lasting website visibility. Plus it’ll likely embarrass your kids when they come across it! Enter healthcare content writing, …
Freelancer Benefits of Healthcare Content Writing Read More »
Google started penalizing “keyword stuffing” back in 2003. Because I cringe at poorly written content, this is actually one place where Google and I align. A blog might contain the main keyword “hospital staff,” but 5 bajillion times in a short article. It’d be enough for Tom Clancy to roll over in his grave! Apparently …
Walk into any medical office and try to replace a pen you just used to sign in. Just for fun. Despite it somehow disappearing from endless rotation on the mainstream news, you’ll discover Covid fears are very much alive. “Sir!” The receptionist shook her head and directed my attention to the jar marked “clean.” Which …
Are you currently experiencing low patient adoption rates for your recent health initiative? Do you wish the numbers would be closer to 100%? Well if so, you’ve come to the right place! I’ve put together a helpful guide to assist your efforts. In 5 easy steps you can turn group hesitancy into acceptance. And all …
“When was the last time you said to yourself or someone: Oh, the government loves me. The government knows me. The government sat with me when my mother died. The government was there when I was on my last leg.” – Supreme Court justice Clarence Thomas This quote pretty much sums up why elected officials …
Medical Entrepreneurs Are What the Doctor Ordered Read More »
