Any technology can be helpful at our places of work. Including social media. Despite this fact, many healthcare professionals save it for personal use. To their disadvantage. By the time you finish reading, my goal is to have you thinking differently about this digital medium. So, take a deep breath and let’s begin! How Social …
Competitive Advantage Through Healthcare Social Media Read More »
By some estimations, the English language has more than a million words. As such, you’d think controlling a measly 66 of them wouldn’t make much difference. Unless you consider that freedom of speech in 2023 America keeps facing obstacles. Familiar players like Big Tech aren’t a surprise. There is one unlikely participant however. The Centers …
“We’re happy to welcome you to the family, on one condition,” stated the hiring manager. “Of course, what is it?” inquired RN Suzy. “Well, just this little item of giving up your bodily autonomy. So, I’m assuming you’re good with me administering it now?” “Not at all!” exclaimed Suzy. “Even if we offer you free …
“Do you have a HIPAA medical release?” “Yes.” “Okay, let’s see the content you’re hoping to send out.” Armed with red markers, the lawyers began butchering what was previously an attention-getting social media post. All the content producer could do was sigh and wait for the edited version. The medical field is infamous for being …
The term “freelancer” comes from the Medieval period when mercenary knights sold their lances to the highest bidder. Isn’t history interesting? But our topic today doesn’t have anything to do with the past. With remote work becoming the norm, healthcare is tapping into this resource. In 2023, expect the gig economy to add to its …
Purely business minded folks shouldn’t have the reins to our health. This seems like an obvious statement, but it’s proven far from it. Major players in the area of health use medical content writing to state, “We’re all about patient centered care here.” Actions appear to say otherwise. How did a field formed from empathy …
Flashing across the bottom of the screen the headline read, “Healthcare workers refuse vaccine.” The comment section was quickly filled with angry comments. How could they have the audacity to endanger an already vulnerable nation? Generalizations always cause more problems than they solve. And this applies to our topic today of misplaced blame on frontline …
Why You Shouldn’t Blame the Hero Healthcare Workers Read More »
Flipping through the packet, Julie thought it all seemed to be so…limited. “Are these truly the only forms of treatment for my son Doctor Johnson?” “I’m afraid so.” Exhaling, she glanced over at her child. And wished she knew more to make the right call for her dear boy. Have you ever found yourself in …
Championing Medical Freedom Through Content Writing Read More »
“You can either start on treatment A or treatment A, your choice.” A bit confused, the patient studied both options long enough to realize they were exactly the same. But instead of protesting he reluctantly mumbled, “Treatment A please.” In certain health scenarios there aren’t a lot of alternatives, but for Covid this isn’t the …
“Take two of these and call me in the morning.” This statement is so common that most people accept it as a treatment plan. But technically it’s not. Why? The root issue hasn’t been addressed. A Band-Aid was simply slapped on. I’ll reveal why it’s a disservice to patients and how to improve outcomes. Shall …
